Active North Yorkshire is currently operating under legacy pricing and membership structures. This presents significant challenges and highlights the need for a comprehensive review to establish a single, consistent Active North Yorkshire approach that meets the needs of residents and communities across North Yorkshire.
We currently offer around 70 different health and fitness membership variations inherited from legacy models. This fragmented approach is inefficient, confusing and inconsistent. It restricts customers to specific Leisure and Wellbeing Hubs rather than enabling flexible and equitable access.